Welcome to 2015. The year you really prove that you are a Go getter and that your small business is going to explode online and with social media. Sound a bit familiar to last year? How did that work out? I’m sure you made progress, a few mistakes, but inched forward right? OK, 2015 could … Read More
In Business there is a saying “Turnover is Vanity, Profit is Sanity”, In Golf it is “Drive for Show, Putt for Dough” Both alluding to the fact that it’s easy to get carried away by pointless metrics, when you should be focusing on what really matters. That is any number that takes you closer … Read More
A while ago I wrote about my youngest snowflake and the power of getting started. Well she’s now 5 years old and continues to inspire us all with her pearls of wisdom when it comes to Social Media tips. The frustration phase Social media can be frustrating, there’s no other way to put … Read More
Before you consider boosting that post, placing an advert or spending that free £75 Google Adwords Voucher; you need to take a few minutes to know the score. The great news is that you have a wealth of free information at your fingertips on both. This quick post Know the Score: Facebook … Read More
As you grow and start to engage within Twitter it’s inevitable that the tweets on your home timeline will start to become a little overwhelming. In a recent article we discussed spending 10 minutes to organise some of those you follow in to lists. This saves time and also nicely curates information. The end … Read More
The latest Twitter app for iPhone now makes it easier than ever to send Direct Messages to those accounts that already follow you. Here’s a quick screenshot Essentially the App has caught up with the cog function on the desktop version, but in an era of busy-business, this is a … Read More
Every day we get bombarded with adverts from companies around the world offering “real Twitter followers” for $/£/$ and I’ve discussed it before, but they really are pure vanity. If you want to build a successful business using social media and Twitter in particular then you need to approach it in a professional manner. … Read More
We live in an age of instant gratification where size can be confused with influence. At Snowflake Media one of the most popular questions we get around Social Media Marketing is “How can I build an instant following and be a success on Twitter” Good News & Bad News Well good news … Read More
Like Me, Share this, I Need to get to 1000 likes, 2000 followers? Does this sound familiar? Now, I actually love milestones, they are great for galvanising support, but it can only be one part of the communications message in Social Media. Why should I care if YOU get more followers? What will … Read More
