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Social Media

When Pareto’s 80/20 rule is just plain wrong…

I’m sure you’ve heard of the Pareto principle, also known at the 80/20 rule. 20% of your activities create 80% of your income, also that 20% of your customers bring in 80% of your revenue right? Well, when it comes to Facebook, that’s just wrong!   Don’t worry, I’m not going to make you re-evaluate … Read More

Welcome to the revamped Snowflake Media website

After years spent delivering great sites and content for our clients, we are pleased to launch our newly revamped website that brings us up to date! The new Snowflake Media site will feature thought-leading research, comment and analysis on Social media and sales related topics. Every journey begins with single step….This is ours!