Lee KennyIf you have just decided to launch a social media campaign for your business or perhaps started some time ago but never quite got going, here’s an updated A-Z of Social Media to get you inspired and heading in the right direction Answer Questions. Most businesses want to tell the world their story, … Read More
For those who don’t know what “Tagging” is, this is where you can name a person or business on Facebook within your status updates and it creates a clickable link to their page and also alerts them to the fact you’ve tagged them on Facebook. This helps the reader of the story find out where … Read More
We live in an age of instant gratification where size can be confused with influence. At Snowflake Media one of the most popular questions we get around Social Media Marketing is “How can I build an instant following and be a success on Twitter” Good News & Bad News Well good news … Read More
Like Me, Share this, I Need to get to 1000 likes, 2000 followers? Does this sound familiar? Now, I actually love milestones, they are great for galvanising support, but it can only be one part of the communications message in Social Media. Why should I care if YOU get more followers? What will … Read More
“OMG I can’t believe this picture of you here on www.fakephishingsite.com”, “I’ve wanted you since I met You” Errr OK, but why is my accountant sending me tweets like this? This week seems to have seen a pronounced increase in clearly hacked Twitter accounts and you could be next. Take a few … Read More
In my last blog one of my top suggestions was simply “getting started” when it comes to Social Media Marketing. It was also a key point in the recent Inspiring Fundraising & Philanthropy National event held in Halifax, West Yorkshire this month. It sounds simple, but the call of email, Facebook updates from others and … Read More
I was privileged to be asked to speak at the UK’s National Inspiring Fundraising and Philanthropy conference yesterday alongside some wonderful people. Phil Packer MBE, Founder of the BRIT charity (PhilPacker.Com), Marcelle Speller: Secret Millionaire and Founder of Local Giving.Com and a host of just Inspiring people including some modern-day Philanthropists. Even though none of … Read More
Sometimes lessons come from the most unusual places! This morning my 4-year old daughter summed up the first lesson that any person or business needs when handling their Facebook Twitter or other social media campaign. Just get started! Now, for those that know me. I love planning, am a data-driven control freak … Read More
If you want to Rock your followers, then you need to look no further than perennial Rockers Bon Jovi. I had a lot of fun writing The Bon Jovi Guide to Social Media for SME’s ( and a few others!) In my last post we gave tips on how to engage with your Facebook fans, … Read More
I’m sure you’ve heard of the Pareto principle, also known at the 80/20 rule. 20% of your activities create 80% of your income, also that 20% of your customers bring in 80% of your revenue right? Well, when it comes to Facebook, that’s just wrong! Don’t worry, I’m not going to make you re-evaluate … Read More
